Digital Marketing · Concept project
A concept campaign plan across Meta, Google and TikTok with clear audiences and creative testing.

This is a concept project created to show our approach and design style. It is not a client engagement, and no client results are claimed.
This concept outlines how we structure a paid campaign across Meta, Google and TikTok: tracking set up first, audiences mapped to the buying journey, and a regular creative-testing rhythm. No performance figures are claimed.
What this covers
- Tracking and conversion setup
- Audience mapping
- Campaign structure
- Creative testing plan
- Reporting template
Tools
- Meta Ads
- Google Ads
- TikTok Ads
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